How to Choose your Industry Expert or KOL for Your Immersive Tutorial

You’re faced with a problem: you have a pioneering device in your field, an innovative way to showcase it and facilitate its adoption, but for your tutorial to work, you need a key opinion leader (KOL), a highly respected and experienced surgeon who is an opinion leader in his or her field. How do you choose the best expert for your device so that the collaboration works to the best advantage of all parties involved: your company, the KOL, and future patients?

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Kindly & professionaly translated by Michele Hansen
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