Welcome aboard Revinsight, the podcast that helps you understand how organizations and individuals adopt, utilize, and track VR results.
Maxime Ros: Today, I’m pleased to receive Claire Brugeas. Claire is Business Development Manager and Clinical Support at Cordis.
Hey, Claire, where do you see organizations getting the most value out of deploying VR?
Claire Brugeas: It’s a cross-functional tool for training, marketing, and sales environment.
Training in a highly constraints environment, it’s a training accelerator, a fantastic, attractive, and innovative teaching tool that comes close to learning by doing.
Marketing, it can also be used as a presentation tool to showcase a product at congresses and medical events. Moreover, organizations benefit from the innovative image that VR creates, and it helps them stand out from the crowd by giving them a modern image.
And sales, it’s also a very interesting sales environment tool that can be used with pharmacists, for example.
